That’s why you’ll never find that luxury handbag on sale. As soon as it’s seen at a lower price, that’s the new value that’ll stick in a consumer’s mind and they’d never pay the higher price.

In this way, the luxury industry can move a tiny amount of product yet still generate huge profits. Next time you’re thinking of pricing low to increase volume, consider doing the opposite to increase profit instead…

The internet has brought with it a revolution in the way we can connect with people – away from those in our proximity – who have shared interests. 30 years ago if you had a fetish for BBW, you probably thought yourself wierd and tried to restrain it. Nowadays, if you’ve got a fetish for it, you can guarantee there will be site’s dedicated to it.

This in turn means that we can now be very picky as consumers. Our choice is effectively unlimited so we no longer have to settle for something that was made-for-the-masses. No, we want ‘made-for-me’.

Next time you try to word your website in a way that you think will appeal to the most people, and in doing so hide your true personality – stop. Work out what makes you, you and run with it. Consumers are after unique experiences, not more of the same. Let your business become someone’s unique experience and you may have a customer for life. Chances are they’ll go and market your product or service to other members of their group and your business will self-perpetuate!

Marketing is not always easy. Try marketing a product to someone who does not already know they need it. A middle-aged technophobe who can hardly use a computer doesn’t know what an iPad does, let alone why they might need one – marketing to them would be a waste of Apple’s time and money. The tech-savvy youth, however, already know why they need one so it just comes down to confirming it as the answer to their desires and pricing it appropriately.

Escorting in general is marketing of the latter variety. The clients have an intrinsic desire for what’s being offered. You don’t need to manufacture demand for escort services. That means you’ve got a ready market who’s eager for your services.

This demand, combined with near-universal internet access and increasingly mobile internet access is like a perfect storm. There are literally 1000s of escort directories, classifieds and forums out there that receive millions of visitors looking for the service you provide. Get your free escort website up, get a free escortshere.com listing, get listed on our recommended sites and you’ll have all the traffic you could ever need.

You can worry about SEO later, for now just get yourself out there – buying eyeballs in your industry is easier than most!

To all those who claim to be above this, you’re effectively saying you aren’t human. The placebo effect means a patient’s condition improves purely on the perceptions of a drug’s ability to heal them. If perceptions have the power to change the course of illness, are you saying it’s not important to dress well to that job interview to help show you’re worthy of the position?

Escorts are masters of perceptions. Playing a desired role in their client’s fantasy well will keep them coming back for more.

Conducting your life or business with the best intentions is worthless unless you have the ability to mold the perceptions of others to align with them.

We have set it up so from inside your website manager you can select your location and instantly have a profile on our directory that gets updated automatically when you add photos to your site.  Being able to signup for a site and get targeted traffic instantly is something like the holy grail for us. It’s one thing to setup a website for yourself when you’ve got no technical knowledge but the marketing side of things was something we saw a lot of clients struggling with.

Now after a ton of planning and behind the scenes work we’ll be launching in the next few days… Clients check your email inbox, we’ll send out more info shortly!