Escort Website Design & Marketing Services Blog

Last month I wrote a series of posts explaining the importance of link trading to your website marketing. It brings in traffic directly and helps with SEO:

Escort Link Trading: The Proposition
Ask for links to your site in a way that will work!
Escort Link Trading: Tracking Your Links
Use a google doc spreadsheet to track your link trading efforts.
Escort Link Trading: Finding Partners To Trade With
A few sneaky tricks to find out who you should ask for a link.

Have you given it a shot yet? It’s something you’ll need to try to fully appreciate so have a go. I recently setup a forum topic where you can find other Escort Design clients that are looking to trade links – a great way to get started! Checkout the link trading forum topic (Clients only)

Being in an industry that lacks trust could be a good excuse to run an opaque business. But what happens when you use the very nature of your industry as a contrasting backdrop to the way you conduct yourself?

Improving our openness and switching to a more customer-centric business model has allowed Escort Design to help tons of escorts get great looking sites online. Our pricing is fair, we offer 30 day trials before even taking a credit card and provide full client support. In this way we are giving clients websites, domain names, email addresses, 24/7 support and access to our website manager before we ask for anything in return. We don’t lock you in to any contracts and make it easy to cancel too.

In relationships, if you are open and offer kindness first, the dynamic changes. Not taking this step leaves you both reluctant to open up, while you’re waiting for the other person to take the chance. This year I’ve really learned how human qualities like this can be applied to business. Consumers no longer want a one size fits all solution, they want to interact with real people that show compassion and customized service.

Think about an experience you’ve had with a great airline hostess, hotel receptionist or waiter. How good did it feel when they did that little bit extra for you? Regardless of what industry you’re working, try taking their approach and make your customers and co-workers days’. Make the best service from any industry your measuring stick.

In the past I’ve written about meta information and the google search results page but didn’t give any simple advice as to how you should setup the meta info on your escort site.

Meta information is a few lines of code that are inserted into your website for use by search engines like google and website browsers like firefox. It includes the “meta title”, “meta description” and “meta keywords”. Once upon a time this info was used heavily by the search engines to determine what your website was about. To get to the top of google, all you needed to do was stuff your meta information with your keywords. Because it was very easy for people to game the system in this way, search engines decided to place a lot less importance on meta info in determining your search engine rankings.

Nowadays you will still want to include your top keywords in the meta title and meta description but they are also important places to include your advertising message.

Without going into too much more detail, I recommend making your meta information unique for each of the pages on your site. This doesn’t mean 100% unique, just change a few words between pages. Here’s an example for the meta information I might use if I were a New York escort agency called “Star Escorts”:

Home Page Meta Info
Title: New York Escort Agency Star Escorts, Premier NY Escorts
Description: Star Escorts New York Escort Agency Has The Hottest Manhattan Escorts, Click or Dial 1234 123 123 To Realize Your NY Fantasies Today!
Keywords: New York Escorts,Star Escorts Agency,NY Escorts

About Page Meta Info (I’ve highlighted the changes I made)
Title: New York Escort Agency Star Escorts – About Us
Description: Star Escorts New York Escort Agency Has The Hottest Manhattan Escorts, Click or Dial 1234 123 123 To Learn More About Us Today!
Keywords: New York Escorts,About Star Escorts Agency,NY Escorts

Employment Page Meta Info
Title: New York Escort Agency Star Escorts – Employment Info
Description: Star Escorts New York Escort Agency Has The Hottest Manhattan Escorts, Click or Dial 1234 123 123 To Work For Us Today!
Keywords: New York Escorts,Star Escorts Agency Employment,NY Escorts

Try to keep your title less than 70 characters. Only include a few keywords, they aren’t very important so don’t waste too much time on them. Your description should contain a call to action like “click here” because it shows up on the google search results page (here’s how Escort Design shows up in the google results):

Once you’ve decided on your meta info for each page, just copy it into the meta info module of your website manager:

If you’re not managing your site with us, you’re mad! No but seriously, if you’re not managing your site through us you’ll just need to add the following code in between the <head> </head> tags of your site and edit as you please:

<title>New York Escort Agency Star Escorts, Premier NY Escorts</title> 
<meta name=”description” content=”Star Escorts New York Escort Agency Has The Hottest Manhattan Escorts, Click or Dial 1234 123 123 To Realize Your NY Fantasies Today!”> 
<meta name=”keywords” content=”New York Escorts,Star Escorts Agency,NY Escorts”>