Escort Website Design & Marketing Services Blog

Google Analytics and Your Escort Website

November 28, 2010

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Google analytics is a free application that provides detailed info about your website’s traffic and content. You’ll need it if you’re planning on doing any marketing for your site and best of all, it’s totally free! Here’s a brief rundown of what this powerful tool can do:

Visitors Overview

visitors-overview

The visitors  overview section provides information on how many visits your site’s had, how long each visitor stayed, how many pages they viewed and how many left after only viewing 1 page (bounced) to name just a few. The information is set to show the past 30 days by default but you can show any time period and even compare 2 separate time periods.

How this could help your escort site:
Basically this tells you how your visitors are (or aren’t) interacting with your site. If you get a large number of visitors landing on your site then bouncing, perhaps you need to entice them to your other site pages or maybe some of your visitors were never interested in escorts to begin with. Even though that escort directory is sending you 5000 visitors per month, if they aren’t targeted (eg they’re looking for an escort in NY when you’re in LA) then chances are they won’t stay long on your site or make a booking. Remember that the quality of the traffic is more important than the quantity.

If your visitors are staying on your site a long time, not many are bouncing and you’ve got high average pageviews, then it’s confirmation that your current marketing and site content is working well.


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Securing Your Free Escort Domain Name

November 24, 2010

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We provide free domain names for all clients for the life of their subscriptions.  A domain name is your website’s address. All free trialists get setup with subdomains like website.escortfiles.com but as I explained in my post about why you need a real escort domain name it’s a good idea to get a unique domain name for your site.

Recently we moved the domain registration tool to the website manager, if you’re on a free trial here’s how to secure your free domain name. There are three simple steps:


1) After logging in, go to the join us page to become a full member.

click-to-become-full-member


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The World’s Oldest Profession

November 24, 2010

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times-square

I took this photo on a recent trip to Times Square, New York City. Before reaching this remarkable place, I had been working from my laptop in a nearby hotel room. But was it bittersweet, working so closely with a largely illicit profession? Not at all.

I love my work so taking a holiday means traveling but not taking time off Escort Design. 365 days a year the support emails will be signed off with my name, Zak. I’m proud of what our small team has achieved and love hearing from users about how we’ve taken the pain out of managing their escort sites.

Many clients share my need for freedom too. The escort industry is filled with entrepreneurs who were sick of their mundane 9-5 and yearned for more control of their destiny. Our websites are an affordable way to manage different aspects of their business, including tracking bookings, marketing and enticing clients. Having hosting, domain name and website all rolled into one package makes it easier to manage your online presence.

It would be naive to think there aren’t escorts who are working out of desperation, rather than choice. My question is, should these women that are already marginalized by society be forced to pay too much and pull their hair out trying to get a site online? Why should they not be able to leverage the internet and use this amazing tool to their advantage.

Escorting is the oldest profession, being culturally and historically ubiquitous. Workers in the industry put up with minimal legal and political support by governments that seem to pull the collective wool over their eyes. I’m proud to help people manage their websites in a pain-free, affordable way. I can’t wait to serve this community for years to come. If you’re a client of mine, thanks again!

Remember you’re not alone. There are a number of organisations created in support of sex worker rights, login to the forum to checkout some of the links I’ve collected. Or shoot me an email if you aren’t a client.


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Independent’s Keep Better Track Of Your Bookings

November 22, 2010

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independent-bookings

About a month ago we released integrated bookings for agencies in our website manager. Independents now have access to this feature. When a client submits a booking through your contact page their details will show up here. If your email inbox is full of random emails, it can be a useful place to see a summary of your bookings. Enjoy!


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Escort Link Trading – Finding Partners To Trade With

November 11, 2010

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Getting links to your escort site is vital for your marketing. Once you’ve drafted your proposition email and setup a spreadsheet to track your links it’s time to find people to trade with!

This is where the fun and challenge begins. Your goal is to find as many quality sites to trade with in the least amount of time. I’ve written about how to assess a site’s links for SEO quality here but when you’re just getting started it’s good to not be picky with your choices. Link trade partners won’t be gaining much from trading links with your site so don’t expect too much in return!

Where could you easily find a list of quality sites that are relevant to your business? Exactly where you find everything else these days – Google! Do a couple of generic searches like ‘Your city escorts’ (eg if you’re in New York search ‘New York Escorts’). In general the sites on the first page probably won’t want to trade links because they are already kings of the castle but why not try your luck and ask them. Once you go 2 or 3 pages back in the search results I’m sure you’ll find plenty of sites willing to trade links.

The next place to look is a little bit sneaky. We’ll be working out where those kings of the castle (escorts listed on google’s first few pages of results) are getting THEIR links from ;) Just copy their website address (eg http://domain.com) and paste it into the Yahoo Site Explorer then follow the steps below to check who’s linking to them:

yahoo-site-explorer

Now that you’ve got a list of the sites linking to your competitor you can visit each of them and ask if they’d be willing to link to you!

If you run out of sites to contact through Google search and Yahoo Site Explorer you’re doing well and you can contact me for a few more places to find link trade partners. Good luck!

Need help adding a link to your site? I’ve shown how easy it is to add links to your escort design site here.

Not managing your own site yet? Stop making excuses and learn why it’s easier than every to manage your own escort site!


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