October 28, 2010
I’ve explained the importance of trading links in your marketing campaign and how to assess link quality for SEO. Today will be a practical guide to getting more sites to link to you. If you have had trouble building the links to your site or want to know how to work more effectively read on…
Your first few links are going to get you seen by google so it’s important to get them as quickly as possible. The best way to do this is to search ‘yourcity escorts’ in google – replacing ‘yourcity’ with the city you service, eg ‘New York escorts’. This will show you some of the most popular directories serving your potential clients. Signup for a free listing on 5 of them and you should get 5 links back to your site within a day or 2.
Depending on where you live you’ll be able to pickup 5-30 links from various directories to your site, usually in return for a link from your site to theirs. This is a fair exchange, if your site is not well established the amount of traffic you pass on to the directory will be minimal.
Once you’ve exhausted the directories it’s time to extend a hand to your competition. The best way to beat your competition is to first join them! Google ‘yourcity escorts’ again and below the directories you’ll start to see other independents and agencies listed in the search results. This is where you want to be in the long run and a great way to start is to approach them all for links. Google obviously likes them enough to put them high in the search results so a link from them will be worth a lot to you. But why would a business or independent that’s already established want to give you any link love?